Digitalisasi Usaha Mikro

Sheryl Sandberg: Facebook Pages Are Mobile Presence for Small Businesses By  DEEPA SEETHARAMAN Facebook COO  Sheryl Sandberg  spoke to The Wall Street Journal this week about a slew of new features that allow small businesses can do more with their Facebook page. Bloomberg News Facebook Inc. is where you keep tabs on your friends and the news. Why not find a handyman while you’re at it? This week, Facebook  announced new features  that allow small and medium-sized businesses to beef up their Facebook pages, including one that makes it easier for users to send a message to a business. The company said 45 million small businesses actively maintain Facebook pages, up from 40 million in April. But Facebook has competition for the attention of small businesses: Google Inc., Amazon.com Inc. and others also are eyeing the local-services market. Facebook says consumers are already spending a significant chunk of time on the social network, espe...

When asked recently to name the one attribute CEOs will need most to succeed in the turbulent times ahead, Michael Dell, the chief executive of Dell, Inc.,  replied , “I would place my bet on curiosity.” Dell was responding to a  2015 PwC survey  of more than a thousand CEOs, a number of whom cited “curiosity” and “open-mindedness” as leadership traits that are becoming increasingly critical in challenging times. Another of the respondents, McCormick & Company CEO Alan D. Wilson,  noted that business leaders who  “are always expanding their perspective and what they know—and have that natural curiosity—are the people that are going to be successful.” Welcome to the era of the curious leader, where success may be less about having all the answers and more about wondering and questioning. As Dell noted, curiosity can inspire leaders to continually seek out the fresh ideas and approaches needed to keep pace with change and stay ahead of competitors. ...

Empat Cara Mendapatkan Uang Employee (E) dan Self Employee (S)  adalah orang-orang yang mengutamakan kemampuan.  Business Owner (B) dan Investor (I)  adalah orang-orang yang mengutamakan kebebasan. Perbedaan antara Self Employee dengan Business Owner adalah Self Employee tidak bisa ditinggal dan selalu memerlukan orang tersebut. Sedangkan ciri-ciri True Business Owner adalah walau ditinggal pemiliknya selama satu tahun, bisnisnya tetap menguntungkan dan berkembang. Orang bisa kaya dan miskin di empat kuadran tersebut. Untuk menjadi lebih aman secara financial mestinya dua kaki lebih baik dari satu. Selain melakukan pekerjaan di  kuadran E atau S.  Individu sebaiknya belajar tentang kuadran  B dan I.  Demikan juga apabila Employee dan Self Employee sakit maka income akan terganggu, Sedangkan pemilik bisnis dan investor, bisnis dan investasinya menjadi asset yang terus menghasilkan pemasukan dengan atau tanpa bekerja. Sebenarnya semua orang yang ...

You probably know that while visits are nice, leads, well, are so much nicer. Simply put, blogging for the sake of driving more traffic to your website doesn’t cut it any more. You need to find a way to monetize your content. The real value lies in the ability to take this traffic and convert it into real leads, and eventually revenue, for your company. >  Learn how to monetize your content with Roojoom Back in 2014, HubSpot’s research found that marketers who prioritize blogging are  13 x more likely  to enjoy positive ROI. Not surprisingly, the same report found that marketers’ top two business concerns are increasing the number of leads generated, and turning those leads into customers. Once you’ve set your priorities straight, and start blogging at least once a week – if not twice or three times, it’s time to create a clear conversion path from your blog. This will help ensure that any top-of-the-funnel visitors can easily see what the next step is for th...

In his book,  Rich Habits -- The Daily Success Habits of Wealthy Individuals , Tom Corley outlines several habits that distinguish the wealthy from the nonwealthy.  It got me to think, How many people operate on autopilot and don’t stop to monitor their everyday patterns? Below I've summarized 19 of his habits for success (nine culled from his book and the next 10 from his recent article in   Success ) plus two of my own. If you're not actively engaged in these 21 things, you are, in effect, leaving money on the table. Related:  Conquer Stress and Master Sleep for a Richer Life 1. Setting good daily habits. Good habits are the foundation of wealth building. The difference between successful and unsuccessful people lies in their daily habits. Simply put, successful people have many good habits and few bad ones. If you understand that your bad habits may be preventing you from becoming wealthy, that realization will be...