Digitalisasi Usaha Mikro

9 Disruptive Marketing Trends for 2017 Marketers should know As brands attempt to penetrate consumers minds with their products and solutions, we see a paradigm shift from the producer led era of advertising/marketing to a more consumer led one. The consumers will dictate which content gets viewed and shared, and they also have a bigger say in how each product is formed. We see this everyday when consumers choose one product over the other simply because of one feature or option and the other products must incorporate that feature or risk losing their market altogether. Now, the consumer is in charge and old traditional marketing will no longer work on this newer, more aware consumer persona. 1. Mobile will be the next upcoming platform for marketers and dominate every other platform We, as people, are spending increasing amounts of time on our phone/mobile devices. As soon as the TV goes to commercials (or even during the show!) we pull out our phone and check the latest